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Ford tops European auto market in March

  • Source: Global Times
  • [11:18 April 16 2010]
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Ford Motor Co. is now the No. 1 top-selling brand in Europe market after its March sales in the top 19 Euro countries outpaced the industry with a gain of 11.5 percent in sales.

Last month, the US automaker sold 192,500 vehicles, 26,700 more than it did in March last year, up 16.1 percent. It was the company's 10th consecutive month-on-month volume increase.

Ford's market share is at a 12-year high at 10.4 percent.

The main reason for Ford's sales dominance in Europe is the new Fiesta. Ford sold 68,000 units of the Fiesta in March, up 28.6 percent versus last March. The Fiesta appears to be picking up sales momentum in Europe.

The Fiesta was first launched in late 2008 in Europe.