Chat attack

marketing strategy

营销策略

(yínɡxiāo cèlüè) 

A: I really got lucky today, I got a big jug of mineral water. 

我今天真是捡到了大便宜,我免费领了一大桶矿泉水。

(wǒ jīntiān zhēnshì jiǎndào le dà piányí, wǒ miǎnfèi lǐnɡ le yī dà tǒnɡ kuànɡquánshuǐ.)

B: Something good happened to you? Tell me about it.

你还能遇到这种好事？说来听听。

(nǐ háinénɡ yùdào zhèzhǒnɡ hǎoshì? shuō lái tīnɡtīnɡ.)

A: A online store gave new users a coupon for a free jug of 50 yuan mineral water, but you have to put down a 30 yuan deposit for the jug itself.

一家网店给新用户发了优惠券,50元一桶的矿泉水可以免费领,不过你需要付30元水桶的押金。

(yī jiā wǎnɡdiàn ɡěi xīn yònɡhù fā le yōuhuìquàn, wǔshí yuán yītǒnɡ de kuànɡquánshuǐ kěyǐ miǎnfèi lǐnɡ, búɡuò nǐ xūyào fù 3sānshí yuán shuǐtǒnɡ de yājīn.)

B: This is just a marketing strategy by the company. The deposit will make it so you always buy water from them and then they can make even more money off of you, right? 

这是商家的营销策略而已,你交的押金会让你一直在他们家买水,不就能从你手里赚更多的钱了吗？

(zhèshì shānɡjiā de yínɡxiāo cèlüè éryǐ, nǐ jiāo de yājīn huì rànɡ nǐ yīzhí zài tāménjiā mǎishuǐ, bújiù nénɡ cónɡ nǐ shǒulǐ zhuàn ɡènɡduō de qián le ma?)

Illustration: Xia Qing/GT