"China must enhance protection of the country's well-known trademarks, and prevent opportunities for people to make money by maliciously registering and then re-selling trademarks. And trademark infringement activities must be punished severely until the guilty party goes bankrupt."

Zong Qinghou, deputy to the National People's Congress (NPC) and chairman of Hangzhou Wahaha Group, China's largest beverage maker, as quoted by caixin.com in a motion published Wednesday.