Playboy launches non-nude website

Source:Global Times Published: 2010-7-22 0:47:00

Playboy on Tuesday launched a new, non-nude website that it described as being safe for work and a "satirical antidote to the drudgery of the work day."

Produced specifically for the Internet, TheSmokingJacket.com contains posts and viral content in categories such as Girls, Entertainment, Sex, Videos and Lifestyle.

It also provides links to other videos around the Web as well as photos from the Playboy archives.

"The smoking jacket isn't just something I like to wear around the mansion," Playboy's iconic founder, Hugh Hefner, 84, says in a video posted on the site. "It's Playboy's safe-for-work website. Next to the mansion, it's the best hangout on the planet."

Playboy's traditional magazine business has been hard hit by declining circulation and advertising revenue as people turn to free pornography on the Internet.

On Tuesday, the new site had posts such as "How to Get Laid at Work," and "How to Hang Out with Porn Chicks." From the archives, there's the 1983 Playmate Playoffs featuring bikini-clad women with classic Farrah Fawcett-styled hair competing in water-soaked events.

The Playboy.com website, which contains nudity and longer lifestyle articles, has 6 million unique monthly visitors to its site, Playboy said.

Reuters



Posted in: Americas

blog comments powered by Disqus