On December 3, GUVET, a premium goose down jacket brand, held the "GUVET'S ELITE DOWN COMMEMORATING THE HUNGARIAN BASE PARTNERSHIP & WRCA - CERTIFIED " event in Budapest. GUVET reached a strategic partnership with FBZ Hungaria Ltd and announced that it had earned five world record certifications, during a momentous gathering of industry leaders and international guests from the China Feather and Down Industrial Association (CFDIA), International Down and Feather Bureau (IDFB), World Record Certification Limited  (WRCA) , Hungarian Poultry Product Council, and prestigious media outlets around the world.

Photo: Courtesy of GUVET

This marks the official launch of GUVET's global journey, tracing the origins of high-quality goose down, highlighting the brand's ambition to integrate global resources and lead the industry's development. Kevin Wu, founder and chairman of GUVET, said that this marks a new stage in GUVET's commitment to delivering high-quality goose down experiences to global consumers and serves as an important milestone to jointly promote the healthy development of the global goose down industry.

Renowned for its unmatched luxurious properties, goose down is undeniably the top choice for premium down jackets. It offers not only ultimate warmth but also a touch of luxury and high-end style. GUVET is dedicated to sourcing the world's best goose down, with its elite flying goose down coming from five global, extreme cold locations known for producing premium materials.

Among them, Hungary's millennium-old history of goose farming and unique geographical conditions have made it the origin of GUVET 's elite flying goose down. The documentary on tracing the origins of high-quality goose down, The Secrets of Goose Down, shown at the press conference, unveiled to the public the story behind this truly luxurious product. The film begins with the superior natural origins of the goose down and explores the long-standing scientific cultivation practices that are employed. It then describes in detail the prolonged nurturing cycle all the way to the limited annual yield, exploring the 11 specialized procedures undergone by the product and the various cutting-edge technologies involved in the production process.

GUVET is a pioneer in the global down industry, holding a leading position with its impressive 161 patents. During the conference, it was announced that GUVET had been certified as the [ World's Outstanding Lightweight and Warm Technology Down Jacket] and that it also received five world record certifications from the WRCA for core technologies such as Lightweight and Warmth, Antibacterial and Antistatic Thermal, Tear-Resistance and Nanomembrane Technology Wool and Goose Down. This accomplishment showcases GUVET 's strength in overcoming industry technical bottlenecks and its commitment to meeting consumer needs, demonstrating the global competitiveness of Chinese premium down jackets.

Photo: Courtesy of GUVET

Furthermore, China Feather and Down Industrial Association and the fashion media LUXE. Co published the"Down Development Trends : A White Paper on the Quality of Premium Goose Down" which summarizes and analyzes the key elements of high-quality goose down and provides scientific guidance for the orderly development of the global goose down market. This not only helps consumers make informed purchasing decisions at the micro level but also promotes overall industry standardization.

Photo: Courtesy of GUVET

"For World-Class Goose Down, Look to GUVET in China." 

This press conference not only elevated GUVET 's reputation and influence in the global goose down market but also showcased its unwavering pursuit of quality. The strategic partnership with Hungary drives the integration and advancement of top-tier international goose down for GUVET, fostering industrial collaboration between China and Hungary, and offering global consumers a premium goose down experience. This underscores GUVET 's excellent positioning and global vision in the premium goose down jacket sector. Furthermore, GUVET will continue to fulfill its promise of "Luxurious Warmth Care," staying true to its dedication to quality and innovation while deepening its presence in the global premium apparel market, contributing to the internationalization of China's fashion industry.